Wednesday, 5 April 2017

How Powerful Storytelling Can Change the Way You Communicate

powerful-storytelling

Halloween morning, 1938. Panic gripped America. The Martians had just invaded New Jersey. The reason was a low budget radio program and a 23-year future Hollywood legend who gave his voice to a broadcast that shot into pop culture history. The War of the Worlds radio drama unintentionally proved the power of a good story. The story of panic is bit of a myth but it’s part of our modern folklore now. Just like that, a great story suspended our beliefs. Storytelling is an ancient art. But it is still so much part our humanness. Today, storytelling is not just about...

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