If you don’t watch sports, paying for cable is a waste of money. Cord-cutters know this well, of course. However, cord-cutting is an over-reported phenomenon. The bigger trend is people who have never paid for cable, and never will: the cord-nevers. Adweek reports that by 2025 half of Americans won’t pay for cable, and people who have never had cable are a big reason why. This is often presented as being about money, and that is sometimes a factor: cable TV can easily cost upwards of $100 a month. But cord-nevers aren’t usually skipping cable because they’re cheap, or because...
Read the full article: The One Reason You Need to Cancel Your Cable TV
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